Cinco Design
2026
Retail Strategy
In partnership with Cinco Design, helped develop and evolve Under Armour’s Problematic® visual language into a scalable retail graphic system across seasonal campaigns, evergreen POP, merchandising, and environmental applications.
Cinco Design
2026
Book Design
Translated Under Armour’s retail graphic language into the Problematic Book, using expressive layouts, graphics, and typography to bring the system to life in print.
2026
Digital Campaign
Developed the visual identity and digital experience for PSD’s Halloween campaign, creating a cohesive system across homepage, campaign landing page, paid advertising, social, and email.
See now at PSD Halloween
Industry / Industry One Foundation
2024
Exhibition Design
Infinite Human showcased two collections by Mexico City–based artist Raúl Urías. I developed the exhibition’s visual identity and spatial experience, translating the work into a cohesive environment at INDUSTRY One in Portland, Oregon.
Featured on Hypebeast LatinoAmérica
2021-2023
Brand Experience
Helped evolve and implement Knot Springs’ visual identity, translating the brand across physical and digital experiences including product, signage, imagery, and communications.
2021-2023
Product Label Design
Redesigned Ferment Brewing Company’s beer labeling system, creating a flexible visual approach across year-round, rotating, and collaborative releases.